Measurement & Tracking

The beauty of data

At AdPearance, we look to provide exclusive and detailed insight to help you understand the nature of today’s online market.  By fully understanding the quantity, relevancy and frequency of online activities surrounding your brand, we are able to closely track your campaign from the launch of your very first initiative. Being able to accurately track our client’s digital efforts is an imperative part of how we maintain effective marketing strategies.

Multiple qualitative and quantitative metrics are used to track the success of your campaign.  In addition to the measurement tools we currently have in place, part of our ongoing commitment to excellence is closely following and taking advantage of valuable tools as they are developed and made available for use.

Here are some of the tools we offer for tracking your campaign:

• Website analytics
• Phone tracking
• E-commerce success
• Blog dialog meter
• Weekly campaign reports