Social Media

We build an engaged fan base using your company's unique voice.

We're experts at digital people-watching. Our social media marketing service combines data analysis, creativity, brand awareness, and a love for all things social. Connecting with your fans and driving your brand's conversation is the lifeblood of our social media team.  We'll take the reins and help you grow your audience by attracting fans who actively engage, share, and advocate for your business.

Our Services

Strategy & Planning

Content calendaring with engagement and SEO-driven opportunities outlined to generate leads and promote events, sweepstakes, or specials

Targeted Social Advertising

Strategic paid campaigns to gain qualified fans, drive conversions, increase engagement, and earn repeat customers

Profile Optimization

Cohesive social media profiles and a consistent brand presence through custom copy, profile photos, cover images, and more

Reputation Management

Managed online reviews to boost local rankings, leverage user-generated content, promote positive content, and stay in front of the conversation

Contests & Sweepstakes

Plan, design, implement, and execute all aspects of a promotion to boost fan engagement and generate buzz

Monitoring & Reporting

Timely responses to your fans' questions, concerns, and comments, plus monthly reporting on social performance and custom goals

Our Process

  1. Profile Audit

    We connect the dots online by creating unified imagery, writing descriptive profile details, and identifying relevant connections to keep your business’ online profiles cohesive, up-to-date, and engaging.

  2. Active Management

    We get you out of the day-to-day work of social media management. Our social media specialists post your content by hand, engage with your audience and escalate concerning comments or reviews to keep you in the know—and out of the drudgery.

  3. Editorial Calendaring

    By researching the keywords and content types that matter to your audience, we drive genuine engagement and create a social strategy that syncs with your KPIs, brand voice, and business goals.

  4. Reporting

    We compile a comprehensive monthly report encompassing platform-specific statistics, custom metrics, and conversion data to give you a highly digestible overview of your social profiles.

Related Work

Accolades & Awards

Our work has been recognized across the web and in various publications.

  • 2014 AMA PDX MAX

    Outstanding Digital Strategy
    Spirit Mountain Casino
  • 2013 Webvisionary Award

    Visualize This!
    Why You Should Care Where Your Diamond Comes From
  • Inc. 5000

    America's Fastest Growing Companies

Platforms

What we're using, why, and how.

  • Facebook

    Facebook provides businesses with multiple ways to reach their most engaged customers via pages, groups, and robust advertising solutions.

  • Twitter

    Generate awareness and connect directly with customers through real-time conversations, trending topics, popular hashtags, and sharable media.

  • Pinterest

    Use this highly-visual social media platform to help users discover your products and content, all while driving clicks back to your website.

  • LinkedIn

    B2B and professional services—insurance, corporate event planning, legal counsel, and more—excel on this popular social networking site for professionals.

  • Google+

    Leverage Google+ Hangouts, Communities, Circles, and News, and easily integrate with Blogger, Gmail, YouTube, and more to boost your organic search ranking.

  • Instagram

    Share products, news, and company culture with customers through Instagram's vibrant community of photo and video lovers.

  • YouTube

    Optimize videos for search and sharing, plus easily embed them into your website or integrate them into your social media, content, and SEO strategy.

  • Houzz

    Houzz connects millions of homeowners and home improvement professionals. Though highly useful, this platform can be difficult to manage and monetize. Our team has the experience to drive the results you expect.

Team

  • Laura Atwell
    Inbound Services Director
  • Breanna La Liberte
    Inbound Team Manager
  • Hedy Payghambari
    Inbound Team Manager
  • Caitlin Aronin
    Senior Marketing Specialist
  • Eryn Wecker
    Marketing Specialist
  • Ashley Brandt
    Marketing Specialist
  • Emily Shankman
    Marketing Specialist
  • Anna Taylor
    Marketing Specialist
  • Beau Rosser
    Marketing Specialist
  • Sophie Hawkins
    Marketing Specialist
  • Phil Dinovo
    Senior Marketing Specialist
  • David Lieberman
    Marketing Specialist

Related Reading