3 Steps to Improve Your Digital Advertising ROI

Improve Your Digital Advertising ROI

Broken into three sections with actionable strategies you can immediately apply, in this webinar we discuss:

How to determine the number of leads you need to generate each month to hit your sales goals, starting with:

• Clarifying what counts as a conversion
• Separating sales-qualified leads from the rest to clean up your sales funnel and streamline reporting
• Tracking where your leads are coming from to attribute sales to the correct marketing channels

5 ways to increase the number of low-funnel leads you’re generating through search ads, including

• Prioritizing personalization and relevancy
• Targeting ready-to-buy moments
• Using your own sales data to build custom geotargeting 
• Putting live reporting on the right KPIs in place
• Tracking results by sales, not just leads

How to use video, display, and social advertising to fill your lead funnel even more with:

• Dynamic ad technology
• Dynamic video technology
• Lead capture opportunities on Facebook and YouTube
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With more than a decade of experience in automotive, our results-driven solutions generate more than just clicks. Adpearance digital advertising services are built to support dealers from search to sale, and we have the tools, reporting, and solutions to drive real ROI for dealerships and groups. 

Interested in learning more through a free market and competitive analysis for your business? Contact our team of digital strategists today.