Tips, tutorials & trends from the Nerdherd
An abundance of choice can be overwhelming. To help provide clear user pathways and increase engagement on your website, limit choice while still providing a healthy amount of options that will result in targeted actions.
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I was working in the office, late one night, when my eyes beheld an eerie sight…for the nerdherd from their desks began to rise, and suddenly, to my surprise…it was time for a retrospective!
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Nothing makes your website’s data more beautiful than making it more useful. Learn more about our Foureyes reporting platform that will bring clarity to your data by dynamically tracking your website’s visitors and conversions, letting you know how users got to your website, what they viewed, and when they called all on a visitor by visitor basis.
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Learn about our website design process and goals in taking on the responsive redesign of NASPA’s website.
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Coming from a background of heavy Agile/XP development, there are a few processes and activities I just can’t seem to shake. One of my favorite activities to bring a team together is an Agile Retrospective. If you’ve never experienced a retrospective, let me share how we do things the Nerdherd way.
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What makes your brand voice unique? Would you consider your company to be an introvert or an extrovert? Do you know how your business would score on a personality quiz? More and more, social media platforms are encouraging brand and marketing managers to consider these questions as online engagement becomes an expression of brand personality and customer identity.
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The first lesson you learn in Marketing 101 is the same lesson you should keep in mind when applying for a marketing job: Know Your Audience.
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You have the need for speed, and Adpearance has three ways to decrease page load time and help your website run faster.
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What do marketing campaigns and William Wallace have in common? Read on to find out, and to learn how to advocate for and see the highest return from your marketing efforts.
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Despite its name, the Adpearance company culture may not be what you think.
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Thanks to various tools and plugins, designing for responsive websites is easier than ever.
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Are you utilizing Google AdWords or Bing Ads to find hidden opportunities or potential cost sucks for your company? In the first post of an ongoing series, we’re sharing a few things to look for when running an ecommerce PPC account to ensure you see a positive return on your investment.
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What’s old is new again when it comes to the future of web design. Adpearance designers find inspiration in 20th century print layouts for responsive websites.
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What’s “Google Enhanced Campaigns?” The long-touted AdWords upgrade is coming July 22. Are you ready for the switch?
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To the class of 2013 – congratulations! Whether you recently walked across the stage, or will be accepting your diploma in the coming weeks, it’s time to celebrate your achievements and toast to your years as an undergrad.
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