

We regularly roll out new features and improvements for equipment dealers on Adpearance websites. Learn more about the latest updates in our December ‘20 release.
If your company offers a wide variety of new or used equipment, an expansive selection of parts and services, and/or a large number of locations, it can be helpful to display multiple columns of sub-navigation links under each primary navigation title. With the addition of headers and image fields to these main navigation links, our platform now offers a greater level of customization to align with your business categories and goals.
When you post job openings to a third-party recruitment platform, you can now integrate these same listings with your website. Instead of entering job descriptions in two different places, you have the option to pull details from off site postings directly onto your site's careers page. Candidates who click "Apply" on your website can complete the application process through the job posting on the third-party site.
If you'd like customers to be able to easily find and identify your headquarters among multiple locations, you can now emphasize it on the map component. Your HQ will appear at the top of the list of locations, with a star and emphasized styling to draw the customer's eye to the contact information.
Capturing leads is essential to growing your business, and you can rest assured that no lead will fall through the cracks with Adpearance's newest level of form testing. In addition to our previous safety nets, including form submission failure emails, we now run automated form submissions bimonthly for every form on your site to ensure there are no issues with functionality.
If you have feedback or new ways to improve Adpearance Websites, share your ideas with our websites platform team by contacting your Digital Strategist or [email protected]. If you’re interested in building a new website with Adpearance, reach out to get started.