Tips, tutorials & trends from the Nerdherd
May 1st 2018
Take a look at the process and strategy behind the new branding of Adpearance and Foureyes and pick up tips on how to design logos for your brand portfolio.
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Apr 23rd 2018
It doesn’t take an expert to tell if your website is a good tool for your business. Standard criteria like your website’s functionality, presented information, quick contact, and conversion-ready call-to-actions are just a few of the features to look for on your site. If you’d like to quickly tell if your company’s website presence is the best it can be, evaluate it according to these five standards to determine if it’s an asset or deterrent to your business. Try it yourself using your phone.
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Apr 13th 2018
Reviews are a valuable part of growing your business online because they affect not only your reputation but also your local strategy and rankings on Google.
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Apr 10th 2018
We sat down with Jay Majithia, Google’s Partnerships and Business Development Lead for Emerging Verticals, before he and our co-founder, Aaron James, spoke at the 2018 Material Handling Equipment Distributors Association (MHEDA) Convention. They spoke on Tuesday, May 8, 2018, about digital solutions in the capital equipment and material handling industry.
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Apr 2nd 2018
The material handling industry has largely avoided the digital transformation. But now that the customers you’ve always known are doing more by phone—ordering clothes, buying groceries, and hailing rides—it’s critical that your company makes changes to keep pace with customer expectations.
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Mar 26th 2018
Read on for my top ten tips on how to have best interview of your career.
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Mar 22nd 2018
Celebrate with us at the Field Office during our upcoming Design Week Portland (DWP) event and open house the afternoon of April 17, 2018. Our event, From Cubicles to Campuses: An Evolution of the Office Space runs from 3:00-4:30 p.m. with our Open House coinciding from 4:00-7:00 p.m.
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Mar 20th 2018
Over the last few weeks, we released a major product upgrade for Foureyes that fine-tunes the data we share to make sure every piece helps your salespeople. That includes both the data we show, as well as what we choose not to show. To achieve this, we’ve re-imagined huge sections of our interface.
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Mar 19th 2018
With the move to our new location across town, we’ve amassed quite a bit of knowledge regarding how to make moving a business opportunity instead of just a logistical process.
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Mar 15th 2018
Adpearance and Google will be co-presenting about digital solutions for material handling at the 63rd Annual Material Handling Equipment Distributors Association (MHEDA) Convention in Miami Beach, Florida, May 5th - 9th, 2018.
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Mar 5th 2018
What do consumers see when they search for your business? They probably see something like this search engine results page, with reviews and ratings prominently featured across precious above-the-fold Google search page space.
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Feb 21st 2018
We’re relocating about a mile from our SW Portland space(s) to the new Field Office campus in NW Portland. It’s an exciting change for our rapidly growing company.
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Jan 12th 2018
Branding through traditional media has always felt like a catch-22—required for business success, but with so much wasted spend. Personalized commercial opportunities now available for digital branding change the numbers so you can be more efficient, get in front of the right audience, and deliver better messages.
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Dec 1st 2017
What are these new Local Services Ads from Google? And how can your business take advantage of them? Read on to learn about this disruptive new innovation.
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Sep 26th 2017
Decreased foot traffic, fewer test-drives, and better-informed customers are just a few ways the internet has transformed the car buying process. Find out how YouTube is driving this change, and why so many auto customers are using the online platform.
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