Calvin Mesman
The incorporation of AI into our professional and personal lives is becoming unavoidable. Ad platforms are investing heavily in automation and machine learning, heralding the...
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It feels like a new AI tool is launching daily, and Microsoft is including itself in the conversation with Bing Chat. Leveraging the same technology...
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Connected TV (CTV) has made TV advertising accessible for businesses of all sizes with the same targeting, tracking, and reporting benefits as digital advertising. Adpearance...
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Adpearance’s digital advertising solutions utilize cutting-edge technology to deliver results for our clients. As a result of our hard work, Google Ads has awarded Adpearance...
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Leverage the power of automation and machine learning across your entire Google Ads inventory with Performance Max campaigns. Performance Max campaigns combine Google’s automation technologies...
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Now is the time to focus on maximizing your digital advertising opportunities this holiday season and preparing for automotive year-end transitions. Shopper interest is still...
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Make the most of high auto demand this holiday season with a seasonal advertising strategy that fits your dealership. Leverage simple, advanced, and aggressive recommendations...
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As technology, inventory, and user behavior continue to change how consumers decide to make purchases, keeping up with the latest opportunities to boost lead generation...
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You may have heard of a weak transition period when switching from one digital advertising provider to another. Don’t let fear of a transition period...
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Vehicle Ads represent one of the biggest changes to the search results page in nearly a decade. Google moved them from alpha to a beta...
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