Jason Rosen, Author at Adpearance

Jason Rosen

4 Ways Photoshop Generative Fill Can Enhance Your Marketing

Consistently creating compelling content to drive marketing is challenging. Time, effort, and energy investments are required to generate a robust creative asset suite.  AI-powered tech...
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2023 Automotive Digital Advertising Holiday Playbook

Is your dealership prepared to maximize sales this holiday season? Car sales peak in December each year. Accelerate sales for your dealership by capitalizing on...
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What You Need to Know About New Gmail Verification

To drive a higher-quality user experience, Google is expanding Brand Indicators for Message Identification (BIMI) authentication requirements for businesses that connect with Gmail users. Take...
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Understanding the ROI of Your Digital Marketing Channels

Businesses have access to more marketing data than ever before. It’s easy to get caught up in the numbers — comparing every data point at...
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Lead-generation Strategies for Your High-demand Seasons

Demand for your business’s goods and services can ebb and flow throughout the year. Make the most of your high-demand seasons with a lead-generation strategy...
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Effective Advertising Strategies for Electric Vehicles

Electric vehicle (EV) sales grew by 66% year-over-year in Q1 2023 as consumer demand for more sustainable vehicles increases and federal tax credits incentivize shoppers....
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Year-end Transition Requirements and Recommendations for Auto

Preparing for year-end transitions can be a major headache. Set your dealership up to push the latest and greatest models without wasting ad spend with...
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Vehicle Ads in Your Marketing Mix

Curious about how new Google Vehicle Ads can benefit your dealership’s advertising performance? These high-value ad placements rank above other ad types or search results...
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The Benefits of Programmatic Audio Advertising

The average listener in the US streams 16 hours and 14 minutes of digital audio each week. Tap into the popularity of streaming audio with...
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2022 Paid Search Trends for Auto Dealers

Recently improved automation technologies present auto dealers with the opportunity to acquire more high-quality leads at a lower cost. Here are three paid search trends...
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