Sophie Hawkins, Author at Adpearance

Sophie Hawkins

Leveraging Podium for Reputation Management

Is your business making a good first impression online? Consumers are reading more online reviews than ever. According to BrightLocal, 78% of consumers use the...
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Sustainable Social Media Management for Your Business

Social media is a vital part of the digital ecosystem that customers interact and engage with before making a purchase. Create brand awareness for your...
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Social Media Platforms to Consider for Lead Generation

Social media advertising is projected to account for $47.9 billion of ad spend in 2021. And it’s not just major players — paid social can...
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Dos and Don’ts for Social Media Management

As the scale of social media continues to grow, social media management can seem like a daunting task. Luckily for most businesses a successful social...
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Make a Good First Impression with Review Management

Online reviews have been around for years, and they are more important than ever. According to BrightLocal, 87% of consumers read online reviews for local...
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