Every experienced salesperson knows that while generating and engaging leads aren’t easy, it isn’t hard to lose leads. But what are the odds that all leads marked as “lost” or “dead” at your auto dealership are actually lost? Consider the opportunities you could close if those not-so-lost leads came to light.
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Luxury shoppers and non-luxury shoppers have very distinct paths to purchase. Dealers have an obligation to learn their customer’s online shopping behaviors and tailor their digital marketing accordingly. Read on to learn how to make your digital marketing strategy most successful.
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Over the last few weeks, we released a major product upgrade for Foureyes that fine-tunes the data we share to make sure every piece helps your salespeople. That includes both the data we show, as well as what we choose not to show. To achieve this, we’ve re-imagined huge sections of our interface.
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As technology changes how consumers buy cars, dealerships need to update their sales processes to keep up. Here we’ll explore five ways to improve the overall performance of your sales team.
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