Adpearance is a marketing and sales intelligence company that helps clients who sell offline create better buying experiences to drive more sales. The Adpearance digital advertising team is responsible for multi-million-dollar ad spends, and we’re looking for analysts experienced in SEM, display, Google Ads, Bing, YouTube, and Facebook. 

As a member of our digital advertising team, you’ll work in our proprietary advertising technology to drive uncommon results at scale.

Responsibilities

If you join the team, you’ll be:

Managing digital campaigns: We have over 1,000 clients, and they need digital advertising owners. For your assigned book, you will execute on account improvements, optimizations, and client requested implementations. You will ensure your client’s marketing dollars are spent effectively to meet their goals through thoughtful account management and optimization. You are always pairing strategic excellence with the best interest of the customer.

Client communication: You will translate a deep understanding of the value of our solutions into positive action for customers. You clearly communicate service recommendations that are in alignment with best practices and are contextualizing the strategy behind them.

Analyzing data: You’ll be working with large sets of data, identifying areas for improvement, and executing based upon your findings. Show us your most remarkable Excel trick; we’ll be impressed.Innovating new solutions: Everyone and their mother uses Google Ads, but with a history of pushing the product, we outperform the competition. Our home-grown tools are the brainchildren of other digital advertising specialists. Your ideas will be heard.

Working with the team: There’s a time for headphones and a time to partner hard. You’ll do both, collaborating with talent ranging from developers to designers to client success managers.

Reporting and collateral generation: You will analyze and review automated reports, execute custom and one-off reports, and develop specific account recommendations for your clients. You will also develop client-specific collateral, as needed, to effectively communicate with your clients.

As a service and technology company working in sales and marketing, it’s unlikely you know how to deliver on every solution we offer. But we want you to come with a perspective and confidence in one or more digital advertising channels—paid search, display, video, and social. Flash your certifications.

Required Qualifications

You are our ideal digital advertising specialist if:

You have a history of success. We love data, so bring your results. What was the challenge, why was the goal impossible, and how did you beat it?

You are organized. You excel at managing your own workload. Complex projects and fluctuating workloads don’t stress you out; you already know your priorities and what to tackle first-- and if you don’t, you have the confidence to ask.

You communicate clearly and effectively. You are just as comfortable presenting in person as writing an email. You understand people and they understand you.

You have an unrelenting attention to detail. We can count on you to deliver error-free work on a consistent basis. And if you make the odd mistake, we don’t have to punish you, because you already feel worse than we do.

You get things done. Issues are addressed before they become problems. You’ve heard the phrase, “Wow, you’re fast” more than a couple of times.

Preferred Qualifications

For extra credit, you’ll have:

  • Experience with Google Ads
  • Experience with Google Analytics or any other web analytics platform.
  • Experience in a client communication role
  • A general knowledge of search engine marketing, display and/or video advertising.
  • A basic understanding of html, web architecture, coding etc.

Compensation

  • Competitive salary
  • Health, dental, vision, 401(k) matching, generous PTO, transportation stipend, Employee Assistance Program, paid family leave, life insurance, & pet insurance
  • Community service and professional development opportunities
  • An awesome job that can grow with you
  • A team environment with no egos or politics
  • Delicious baked goods (on a semi-regular basis) and Fun Lunches (on an anytime basis)