Zero Tolerance knives are known for their amazing construction, and sophisticated form. ZT Knives' new website matches the exquisite beauty of their products while driving sales.
Throughout the extensive design process, we wanted to create a product that would deliver excellent conversion rates and leave a lasting impression on the consumer. Different breakpoints result in a unique experience that translates seamlessly from the desktop, to the tablet, to the mobile phone.
The user can also sort and filter knives by various attributes to find the perfect knife for their need. A shared shopping cart between Kai's other brands (Kershaw, Shun, and Housewares) creates a dynamic and robust shopping experience.