When dealing with most vendors and third parties, it feels like I’m always being “sold” something. It’s the absolute opposite with Adpearance.
- Adam Beck, General Manager, Basil Volkswagen
Call (503) 548-1320
Full-Service Digital Marketing for Genesis Retailers
Get a partner who connects ads to sales, prioritizes performance, and cares about the success of your retailers as much as you do.
What we offer
Get digital marketing that drives your bottom line.
Paid Search
Campaigns optimized for top performance paired with ads designed to be highly relevant and engaging
Video Advertising
Uniquely targeted visual ads focused on low-funnel, in-market, custom-intent, and remarketing audiences
Search Engine Optimization
Geo-targeted and highly-relevant keywords tailored to your location paired with on-site SEO optimization
Social Media & Reputation Management
Custom strategic plans and active monitoring to build a consistent and engaged digital presence
Display & Remarketing
Stay in front of users already exposed to your retailers with display ads on websites featuring the Google Display Network
Dynamic Ad Technology
Seamlessly promote your current inventory with highly personal VIN-specific advertising
We’ve worked with a variety of digital advertising companies and Adpearance has provided top of the line customer service. Amy and her team work closely with us to align our strategies and their expertise. We are very happy with the results
- Marla Olstedt, Marketing Manager, Lum's Auto Center
Talise Jordan
Whether it’s a phone call or an email, Talise is extremely responsive. She is available when needed and always seems to have our metrics at her fingertips as though she was expecting a call. She has her finger on the pulse of our campaigns, knows how well we’re performing and where we can improve.
- Missy Kennedy, Marketing Manager, Salvadore Chrysler Dodge Jeep Ram
Pricing & Services
For questions and support regarding the GCDMP Digital Advertising Program and the GCDMP Social Management Program, please contact us at genesis@adpearance.com.
Starter
$1750 / mo Minimum
-
- Paid Search
Make/model, retailer, location-specific, brand lease, model, fixed ops, conquest terms - Google Display
Remarketing, in-market intent campaigns - Conversion & user level tracking powered by Foureyes ®
- Search-to-Sale visibility
- Paid Search
Fuel
$2000 / mo Minimum
-
- Paid Search
Make/model, retailer, location-specific, brand lease, model, fixed ops, conquest terms - Google Display
Remarketing, in-market intent campaigns - Conversion & user level tracking powered by Foureyes ®
- Search-to-Sale visibility
- Google Performance Max
- Paid Search
Ignition
$2500 / mo Minimum
-
- Paid Search
Make/model, retailer, location-specific, brand lease, model, fixed ops, conquest terms - Google Display
Remarketing, in-market intent, conquest campaigns - Conversion & user level tracking powered by Foureyes ®
- Search-to-Sale visibility
- Google Performance Max
- Paid Search
Overdrive
$4000 / mo Minimum
-
- Paid Search
Make/model, retailer, location-specific, brand lease, model, fixed ops, conquest terms - Google Display
Remarketing, in-market intent, conquest campaigns - Conversion & user level tracking powered by Foureyes ®
- Search-to-Sale visibility
- Google Performance Max
- Video
- Paid Search
Dynamic Search Tech
$ 399 / mo
-
- Dynamic Search
Proprietary ad-technology enabled - Custom, dynamic ads for your inventory
- Optimized ads built to convert
Custom ad text, extensions, and comprehensive keyword lists - Ongoing monthly performance reporting
- Dynamic Search
Dynamic Display Tech
$ 249 / mo
-
- Dynamic Display
Proprietary ad-technology enabled - Custom, dynamic ads developed
- Campaigns optimized & managed
- Ongoing monthly performance reporting
- Dynamic Display
Dynamic Video Tech
$ 449 / mo
-
- Dynamic Video
Proprietary ad-technology enabled - Personalized videos
- Campaigns optimized & managed
- Ongoing monthly performance reporting
- Dynamic Video
Search + Display
$ 449 / mo
-
- Dynamic Search + Dynamic Display
Proprietary ad-technology enabled - Custom, dynamic ads developed
- Campaigns optimized & managed
- Ongoing monthly performance reporting
- Dynamic Search + Dynamic Display
Search + Video
$ 599 / mo
-
- Dynamic Search + Dynamic Video
Proprietary ad-technology enabled - Custom, dynamic ads & videos developed
- Campaigns optimized & managed
- Ongoing monthly performance reporting
- Dynamic Search + Dynamic Video
Display + Video
$ 499 / mo
-
- Dynamic Display + Dynamic Video
Proprietary ad-technology enabled - Custom, dynamic ads & videos developed
- Campaigns optimized & managed
- Ongoing monthly performance reporting
- Dynamic Display + Dynamic Video
Search + Display + Video
$ 799 / mo
-
- Dynamic Search + Dynamic Display + Dynamic Video
Proprietary ad-technology enabled - Custom, dynamic ads & videos developed
- Campaigns optimized & managed
- Ongoing monthly performance reporting
- Dynamic Search + Dynamic Display + Dynamic Video
Fuel
$ 425 / mo
- Google Analytics and Google Search Console Setup
- Initial Google Business Profile Setup
- Dynamic Keyword Monitoring
- Metadata Optimization
- Local SEO Optimization and Monitoring
- Performance Tracking
- Deliverable Recaps
- Monitoring Site Health
- 1 landing page or optimization task per month
- Google Vehicle Listings
- Unique SEO Plans tailored to your website
Ignition
$ 1000 / mo
- Google Analytics and Google Search Console Setup
- Google Business Profile Setup
- Google Business Profile Monitoring
- Dynamic Keyword Monitoring
- Metadata Optimization
- Local SEO Optimization and Monitoring
- Performance Tracking
- Deliverable Recaps
- Monitoring Site Health
- 2 landing pages and optimization or 1 optimization task per month
- Google Vehicle Listings
- Unique SEO Plans tailored to your website
Overdrive
$ 1700 / mo
- Google Analytics and Google Search Console Setup
- Google Business Profile Setup
- Google Business Profile Enhanced Monitoring
- Dynamic Keyword Monitoring
- Metadata Optimization
- Local SEO Optimization and Monitoring
- Performance Tracking
- Deliverable Recaps
- Monitoring Site Health
- 3 landing pages and optimization or 1 optimization task per month
- Google Vehicle Listings
- Unique SEO Plans tailored to your website
Fuel
$ 200 / mo
-
- 1 video* per month
*Retailer to provide and upload videos to YouTube - Build YouTube channel
Brand enhancing logo, cover image, and optimized About section - Create targeted playlists
- Optimize video meta data
Video title, description and tags - Annotations
Layer relevant calls to action over video - Closed Captioning
- Community management
Monitor and engage with commenters and fans
- 1 video* per month
Ignition
$ 300 / mo
-
- 2 videos* per month
*Retailer to provide and upload videos to YouTube - Build YouTube channel
Brand enhancing logo, cover image, and optimized About section - Create targeted playlists
- Optimize video meta data
Video title, description and tags - Annotations
Layer relevant calls to action over video - Closed Captioning
- Community management
Monitor and engage with commenters and fans
- 2 videos* per month
Overdrive
$ 400 / mo
-
- 3 videos* per month
*Retailer to provide and upload videos to YouTube - Build YouTube channel
Brand enhancing logo, cover image, and optimized About section - Create targeted playlists
- Optimize video meta data
Video title, description and tags - Annotations
Layer relevant calls to action over video - Closed Captioning
- Community management
Monitor and engage with commenters and fans
- 3 videos* per month
Fuel
$ 650 / mo
-
- Choice of 1 social media platform
Account setup, optimization, and asset creation - Weekly content planning
- 2 posts/week
Social content development & posting - Active management & response to customer comments and inquiries
- Assigned Digital Strategist
- Monthly reporting
- Choice of 1 social media platform
Ignition
$ 1250 / mo
-
- Choice of 2 social media platforms
Account setup, optimization, and asset creation - Weekly content planning
- 4 posts/week
Social content development & posting
(Includes 2+ enhanced posts/month) - Active management & response to customer comments and inquiries
- Facebook advertising
- Assigned Digital Strategist
- Monthly reporting
- Choice of 2 social media platforms
Overdrive
$ 1750 / mo
-
- Choice of 3 social media platforms
Account setup, optimization, and asset creation - Weekly content planning
- 6 posts/week
Social content development & posting
(Includes 2+ enhanced posts/month) - Active management & response to customer comments and inquiries
- Facebook advertising
- Assigned Digital Strategist
- Monthly reporting
- Choice of 3 social media platforms
Fuel
$ 600 / mo
-
- Customer care strategy guide
- Public profile review & audit
- Custom, automated text review requests (with Podium)
Includes integration with DMS or CRM - Rule-based removal request of Google reviews
- Google review monitoring
- Monthly reporting
Ignition
$ 1250 / mo
-
- Customer care strategy guide
- Public profile review & audit
- Custom, automated text review requests (with Podium)
Includes integration with DMS or CRM - Customizable responses for up to 40 Google reviews per month
- Rule-based removal of Google reviews
- Google review monitoring
- Monthly reporting
Overdrive
$ 1550 / mo
-
- Customer care strategy guide
- Choice of 3 review platforms
Account setup & optimization - Custom, automated text review requests (with Podium)
Includes integration with DMS or CRM - Customizable responses for up to 50 reviews per month
- Rule-based removal of reviews on 3 review platforms
- Review monitoring of 3 review platforms
- Monthly reporting
We back it up
We wouldn’t be Adpearance if we didn’t show you the numbers.
0%
Average Increase in Vehicle Sales Year Over Year0+
Number of Managed Paid Search Campaigns0
Average Ad Rank Position For Auto Campaigns0+
Average Number of Custom Written Used Inventory Ads per DealerWe don’t use tech for the heck of It
Instead, we create targeted solutions powered by innovative technology, solving challenges around changing inventory and budget management with tools that make your campaigns more efficient and effective.
Whether we’re selecting tools or building our own, we keep your end goal in mind: drive more sales.
Reports that actually answer your questions
Too often reports and dashboards don’t answer the real question: what’s driving sales? Our always-accessible, always-up-to-date reports are powered by Foureyes data that connects the dots between each marketing channel and sales impact.
With reporting tailored to your business needs, you see exactly what’s working and we deliver more great results.
Our Partners
