Auto Program - Adpearance

We get it:

your digital marketing program is only successful if it helps you sell more cars. That’s why Adpearance goes beyond clicks to optimize for sales. 

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What we offer

Get digital marketing that drives your bottom line.

Paid Search

Paid Search

Campaigns optimized for top performance paired with ads designed to be highly relevant and engaging

Video Advertising

Video Advertising

Uniquely targeted visual ads focused on low-funnel, in-market, custom-intent, and remarketing audiences

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Search Engine Optimization

Geo-targeted and highly-relevant keywords tailored to your location paired with on-site SEO optimization

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Social Media & Reputation Management

Custom strategic plans and active monitoring to build a consistent and engaged digital presence

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Foureyes Omni-Tracking

Tracking and visibility to see where your leads came from and distinguish quality from the rest

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Foureyes Safety Net

Lead insurance that protects your investment and ensures every chat, form, and phone prospect is logged in your CRM

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Pricing & Services

Always Free
  • Experienced Customer Success Manager
  • Real-time reporting dashboard
    24/7 keyword-level tracking
  • Active campaign management
    Performance optimization + bid management

Need help choosing your budget?
We're here to help!

Digital Advertising

Min. $ 1000 / mo
    • Paid search
      Make/model, dealership, location-specific, brand lease, model, fixed ops terms
    • Display & remarketing
    • Google, Bing, Facebook & YouTube
    • Custom ad copy, model specific landing pages, & granular campaign setup
    • Dealer-specific ad designs
    • Full Google Content Network

Dynamic Search Tech

$ 399 / mo
    • Dynamic Search
      Proprietary ad-technology enabled
    • Custom, dynamic ads for your inventory
    • Optimized ads built to convert
      Custom ad text, extensions, and comprehensive keyword lists
    • Ongoing monthly performance reporting

Dynamic Display Tech

$ 249 / mo
    • Dynamic Display
      Proprietary ad-technology enabled
    • Custom, dynamic ads developed
    • Campaigns optimized & managed
    • Ongoing monthly performance reporting

Dynamic Video Tech

$ 449 / mo
    • Dynamic Video
      Proprietary ad-technology enabled
    • Customized videos
    • Campaigns optimized & managed
    • Ongoing monthly performance reporting

Foureyes ®

 

Fuel

$ 500 / mo
    • Personalized commercials
      Commercials use standard footage and photography of your dealership
    • Optimized campaign setup
    • Precision audience targeting
    Package Min. $1000

    1 VIDEO EVERY OTHER MONTH
    Monthly Fee $500/mo

Ignition

$ 1000 / mo
    • Personalized commercials
      Commercials use standard footage and photography of your dealership
    • Optimized campaign setup
    • Precision audience targeting
    Package Min. $1000

    1 VIDEO/MO
    Monthly Fee $1000/mo

Overdrive

$ 1000 / mo
    • Customized, personalized commercials
      Commercials incorporate live footage shot at your dealership with a professional crew
    • Optimized campaign setup
    • Precision audience targeting
    Package Min. $1000

    1 VIDEO/MO
    Monthly Fee $1000/mo
    One-Time Production Fee $6000

Fuel

$ 700 / mo
    • SEO site audit & comprehensive strategy guide
    • Meta data optimization
    • Site health monitoring
    • Google My Business optimization
    • 1 responsive page/month of custom content
      Highly optimized content and meta data

Ignition

$ 1200 / mo
    • SEO site audit & comprehensive strategy guide
    • Meta data optimization
    • Site health monitoring
    • Basic Google My Business optimization & management
    • 2 responsive pages/month of custom content
      Highly optimized content and meta data
    • Onsite copy & technical optimization
    • Routine top local networks optimization reaching 100+ directories
    • Keyword ranking and performance analytics (100 keywords)
    • Seasonal & promotional content creation

Overdrive

$ 2000 / mo
    • SEO site audit & comprehensive strategy guide
    • Meta data optimization
    • Site health monitoring
    • Enhanced Google My Business optimization & management
    • 3 responsive pages/month of custom content
      Highly optimized content and meta data
    • Onsite copy & technical optimization
    • Routine top local networks optimization reaching 100+ directories
    • Keyword ranking and performance analytics (150 keywords)
    • Seasonal & promotional content creation

Fuel

$ 225 / mo
    • 1 video* per month
      *Dealer to provide and upload videos to YouTube
    • Build YouTube channel
      Brand enhancing logo, cover image, and optimized About section
    • Create targeted playlists
    • Optimize video meta data
      Video title, description and tags
    • Annotations
      Layer relevant calls to action over video
    • Closed Captioning
    • Community management
      Monitor and engage with commenters and fa

Ignition

$ 350 / mo
    • 2 videos* per month
      *Dealer to provide and upload videos to YouTube
    • Build YouTube channel
      Brand enhancing logo, cover image, and optimized About section
    • Create targeted playlists
    • Optimize video meta data
      Video title, description and tags
    • Annotations
      Layer relevant calls to action over video
    • Closed Captioning
    • Community management
      Monitor and engage with commenters and fans

Overdrive

$ 475 / mo
    • 3 videos* per month
      *Dealer to provide and upload videos to YouTube
    • Build YouTube channel
      Brand enhancing logo, cover image, and optimized About section
    • Create targeted playlists
    • Optimize video meta data
      Video title, description and tags
    • Annotations
      Layer relevant calls to action over video
    • Closed Captioning
    • Community management
      Monitor and engage with commenters and fans

Fuel

$ 750 / mo
    • Choice of 1 social media platform
      Account setup, optimization, and asset creation
    • Weekly content planning
    • 2 posts/week
      Social content development & posting
      (Includes 2 enhanced posts/month)
    • Active management & response to customer comments and inquiries
    • Assigned Digital Strategist
    • Monthly reporting

Ignition

$ 1450 / mo
    • Choice of 2 social media platforms
      Account setup, optimization, and asset creation
    • Weekly content planning
    • 4 posts/week
      Social content development & posting
      (Includes 2+ enhanced posts/month)
    • Active management & response to customer comments and inquiries
    • Facebook advertising
    • Assigned Digital Strategist
    • Monthly reporting

Overdrive

$ 2000 / mo
    • Choice of 3 social media platforms
      Account setup, optimization, and asset creation
    • Weekly content planning
    • 6 posts/week
      Social content development & posting
      (Includes 2+ enhanced posts/month)
    • Active management & response to customer comments and inquiries
    • Facebook advertising
    • Assigned Digital Strategist
    • Monthly reporting

Fuel

$ 700 / mo
  • SERVICES $150/mo
    TECHNOLOGY $500/mo

    • Customer care strategy guide
    • Public profile review & audit
    • Custom, automated text review requests (with Podium)
      Includes integration with DMS or CRM
    • Rule-based removal request of Google reviews
    • Google review monitoring
    • Monthly reporting

Ignition

$ 1350 / mo
  • SERVICES $850/mo
    TECHNOLOGY $500/mo

    • Customer care strategy guide
    • Public profile review & audit
    • Custom, automated text review requests (with Podium)
      Includes integration with DMS or CRM
    • Customizable responses for up to 40 Google reviews per month
    • Rule-based removal of Google reviews
    • Google review monitoring
    • Monthly reporting

Overdrive

$ 1650 / mo
  • SERVICES $1150/mo
    TECHNOLOGY $500/mo

    • Customer care strategy guide
    • Choice of 3 review platforms
      Account setup & optimization
    • Custom, automated text review requests (with Podium)
      Includes integration with DMS or CRM
    • Customizable responses for up to 50 reviews per month
    • Rule-based removal of reviews on 3 review platforms
    • Review monitoring of 3 review platforms
    • Monthly reporting

Respond Only

$ 750 / mo
    • SERVICES ONLY
    • Customer care strategy guide
    • Choice of 2 review platforms
      Account setup & optimization
    • Customizable review landing page
    • Customizable responses for up to 5 reviews per week
    • Review monitoring and rule-based removal requests
    • Monthly reporting
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We back it up

We wouldn’t be Adpearance if we didn’t show you the numbers.

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Average Increase in Vehicle Sales Year Over Year

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Number of Managed Paid Search Campaigns

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Average Ad Rank Position For Auto Campaigns

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Average Number of Custom Written Used Inventory Ads per Dealer
We don’t use tech for the heck of It

Instead, we create targeted solutions powered by innovative technology, solving challenges around changing inventory and budget management with tools that make your campaigns more efficient and effective. 

Whether we’re selecting tools or building our own, we keep your end goal in mind: drive more sales.

Reports that actually answer your questions

Too often reports and dashboards don’t answer the real question: what’s driving sales? Our always-accessible, always-up-to-date reports are powered by Foureyes data that connects the dots between each marketing channel and sales impact. 

With reporting tailored to your business needs, you see exactly what’s working and we deliver more great results.

Our Partners
Get In Touch

We offer tailored solutions specific to the needs of your dealership(s).